Mad Men Season Four Poster

Don Draper is getting perilously closer to jumping through that skyscraper window like on the show’s intro.  On the flip side, I’m hoping the show shatters the glass ceiling of my extraordinarily high expectations.

The message being conveyed by Mad Men‘s season 4 key art is clear: Don Draper is starting over.Of course, nice as the exclusive first look above is, we didn’t really need a poster to tell us that. Last season ended with the ad man experiencing a major tectonic shift in both his personal and professional lives. Not only did he bolt Sterling Cooper to form his own upstart, he agreed to give Betty a divorce.

As exec producer Matthew Weiner recently told Entertainment Weekly, the new season — beginning July 25 — will find Don & Co. contemplating, “Who am I?”

“It’s about stripping away the things these people think define them,” explained Weiner. “Once they’re taken away, they just may have to look at who they really are.”


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