Google rolls out yet another web app, and it’s ambitious. Google Wave. It looks to be a blending of email, IM, and several other things; they claim it’s the logical evolution of web communication.
It’s good that they’re thinking in these terms because basic email, IM, et al. haven’t really evolved much over their respective existences.
Wave was born out of the idea that email and instant messaging, as successful as they still are, were both created a very long time ago. We now have a much more robust web full of content and brimming with a desire to share stuff. Or as Lars Rasumussen put it, “Wave is what email would look like if it were invented today.”
Having seen a lengthy demonstration, as ridiculous as it may sound, I have to agree. Wave offers a very sleek and easy way to navigate and participate in communication on the web that makes both email and instant messaging look stale. The much better comparison is coincidentally the company started by another group of (former) Googlers, FriendFeed. But Wave is a different product for a number of reasons, and seemingly has loftier goals — all of which I’ll touch on below.
Here is the app in action to give you a better idea of its potentiality.