Putting Out the X-Men Fires

So what happens when you release a crappy first look at your new X-Men: First Class movie and it’s universally panned?  Well, if you’re Fox Studios, you go on the offensive releasing a new poster and three hi-res photos from the movie and try to do some major damage control.

“I freaked out on them yesterday. I don’t know where the hell that came from,” director Matthew Vaugh told Slashfilm, who provided the film site a look at actor Michael Fassbender in costume as Magneto and a photo of James McAvoy as Charles Xavier.  “I don’t think it’s a Fox image. It’s not a pre-approved image. When I found out, I said, what the fuck is this shit, and Fox is running around trying to figure out what happened as well. I agree. It’s like a bad photoshop, which maybe it was by someone. It didn’t reflect the movie. I was shocked when I saw it.”

And while it’s all fine and dandy, if you believe this Hero Complex story, the movie, which is supposed to come out on June 3, isn’t even done filming yet. Not even by a long shot, which suggests this latest round of photo releases is nothing more than nervous studio execs trying to salvage their tent pole film before a single crappy image derails it.

““We’re filming at the moment, we’ve a lot to get done,” director Matthew Vaughn (Layer Cake, Kick-Ass, Stardust) told the LA Times.  “I’ve never worked under such time pressure. The good thing about the independent world is I never even knew if I was going to get distribution. I’m used to finishing a film and then crossing your fingers that someone is going to like it. This is totally doing it the other way around. We’ve definitely got a release date and we’ve got to make it.”

I’m a bit shocked the movie is slated to come out in June.  Sort of assumed it was summer of 2012.  But maybe now things will begin ramping up and we’ll get a trailer in the next month or so.

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