This trailer is much more successful than the recent Forgetting Sarah Marshall redband trailer. Again, though, you would expect that when we’re talking about a stoner comedy from Seth Rogan and Even Goldberg (the duo behind Superbad).
We’ve got another Judd Apatow-produced comedy on our hands this summer, well, actually it’s four in 2008 if you’re counting the could-be-good Forgetting Sarah Marshall, the not so good looking Drillbit Taylor (starring Owen Wilson as a washed up bodyguard), and the equally not good looking You Don’t Mess With the Zohan (starring Adam Sandler as a former Israeli soldier turned hairdresser).
Still, this one directed by indie-auteur David Gordon Green (George Washington, All the Real Girls, Snow Angels) reteams Freaks and Geeks costars Seth Rogan and James Franco (glad to have him back in comedy where he belongs) as a pair of stoners who witness a drug-related murder and then go on the lamb.
Even in this trailer there are a lot of promising moments, from Franco describing the titular pineapple express weed as “god’s vagina” and then he bloodies his leg while attempting to stick it through a car windshield. Good stuff all around.
Bonus points for sublimely working M.I.A.’s “Paper Planes” into the trailer.
Mp3: M.I.A. – “Paper Planes”
Pineapple Express smokes its way into theaters on Aug. 8